As another week begins, here’s a look back at the biggest cricket industry stories from the past week—setting the stage for what’s to come. From record-breaking digital viewership and governance controversies to major sponsorship shifts and financial setbacks, these developments shaped the cricketing world and could influence key decisions in the coming days. Stay informed and ready for the week ahead with our top headlines.
1. India’s Champions Trophy win breaks digital viewership records
India’s triumph in the 2025 ICC Champions Trophy shattered digital viewership records, highlighting the tournament’s growing online engagement. The record-breaking numbers emphasize the increasing dominance of streaming platforms in modern cricket consumption.
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2. Inside PSL’s 2026 expansion plans: new teams & market growth
The Pakistan Super League (PSL) is set to expand in 2026, with two new teams expected to join the competition. The league aims to capitalize on market growth and fan engagement to compete with other major T20 leagues.
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3. Harry Brook withdraws from IPL again, faces possible 2-year ban
England star Harry Brook has once again withdrawn from the IPL, sparking speculation that he could face a potential two-year ban. His repeated pullouts raise questions about player commitments and contract stability in franchise cricket.
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4. USA Cricket hit with lawsuit alleging corruption & election fraud
Former USA Cricket directors have filed a lawsuit against the organization, accusing it of corruption and election fraud. The legal battle could impact the sport’s development in the U.S. at a crucial time for cricket’s growth in North America.
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5. Cricket Canada CEO at center of $200,000 fraud case—denies allegations
Cricket Canada CEO Salman Khan has been charged in a criminal fraud case involving $200,000, but he denies the allegations. The Cricket Canada board has since issued a statement standing by him, adding another layer to the controversy.
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6. Lord’s faces £4M loss as WTC final plans shift
Lord’s Cricket Ground is set to suffer a £4 million financial loss following shifts in the 2025 World Test Championship Final plans. The setback raises concerns about the long-term financial sustainability of hosting marquee Test events.
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7. ICC rejects PCB’s complaints amid Champions Trophy ceremony controversy
The absence of PCB officials at a key Champions Trophy event led to sharp criticism from former cricketers Wasim Akram and Shoaib Akhtar, with fans questioning Pakistan’s standing in global cricket. Meanwhile, the ICC dismissed PCB’s formal complaints regarding the tournament, refusing to provide further clarification on disputed issues. The developments underscore the ongoing tensions between the PCB and the ICC.
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8. ICC & Unilever partner to boost women’s cricket on International Women’s Day
The ICC and Unilever have announced a groundbreaking partnership aimed at strengthening the future of women’s cricket. The deal aligns with broader efforts to increase investment, visibility, and opportunities for women in the sport.
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9. Mohammad Amir eyes IPL 2026 participation amid Pakistan controversy
Former Pakistan fast bowler Mohammad Amir is reportedly exploring a return to international franchise cricket, with the IPL 2026 as a potential destination. His move could spark further debate over Pakistan players participating in the IPL.
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10. IPL 2025 sponsorship blow: alcohol & tobacco ads banned
The IPL has been hit with a sponsorship setback as alcohol and tobacco advertisements face new restrictions. The ban could impact revenue streams for teams and players, forcing them to seek alternative commercial deals.
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11. Gillespie defends Pakistan against Gavaskar’s remarks
Former Australian cricketer Jason Gillespie has defended Pakistan after Sunil Gavaskar’s recent comments on the team’s performances. The debate adds another chapter to the ongoing discourse about Pakistan’s standing in global cricket.
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12. Toyota’s landmark sponsorship deal with England cricket
Toyota has made a significant investment in England cricket, securing a landmark sponsorship deal that will support the game’s future. The move signals the growing commercial appeal of the sport to major global brands.
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Name of Author: Cricexec Staff
