Brian Lara and other greats blame T20 landscape, ICC revenue distribution disparities for West Indies cricket decline

From T20 leagues to poor governance, two legends point to systemic failures and urge urgent reform to revive the region’s cricketing legacy

Logos of Cricket West Indies (CWI) and ICC with photos of legendary cricketers Brian Lara, Kishore Shallow, Clive Lloyd, and Carl Hooper on a maroon background.

Photo Credit: Instagram Profile Photo of @clivehlloyd

A historic collapse triggers a reckoning

West Indies cricket reached an alarming new low after being bowled out for just 27 in the third Test against Australia in Jamaica — the second-lowest total in Test history and their worst ever. With that defeat, the once-mighty Caribbean side suffered a 3-0 series whitewash at home.

According to multiple reports, the collapse capped a series in which the West Indies managed to cross 250 only once in six innings. In response, Cricket West Indies (CWI) has begun emergency measures and turned to the legends who once defined the game in the region.

CWI president Dr Kishore Shallow confirmed the involvement of some of the biggest names in West Indies cricket history.

“I have extended invitations to three of our greatest batsmen ever: Sir Clive Lloyd, Sir Vivian Richards, and Brian Lara. They will join past greats Dr. Shivnarine Chanderpaul, Dr. The Most Honourable Desmond Haynes, Ian Bradshaw, who already serve on the committee.” — Dr Kishore Shallow, in a statement.

Brian Lara: The West Indies team is now a stepping stone

Brian Lara, speaking on the podcast Stick to Cricket, expressed concern over the shift in how players view international cricket, particularly in the era of global T20 leagues.

“We played first class cricket and some of us even played county cricket to try to get into the West Indies team.” — Brian Lara

“We are now using the Western East team as a stepping stone, as a stage for us to get, you know, contracts around. And that is not a fault of the player.” — Brian Lara

Lara pointed to the influence of lucrative T20 franchises, which he believes have contributed to a talent drain and eroded the pride once associated with donning the maroon cap.

Carl Hooper: “Heads should roll” at Cricket West Indies

Former captain Carl Hooper, speaking to ABC Cricket, did not mince words in blaming the current CWI leadership for the team’s downfall, calling out poor decision-making and abrupt structural overhauls:.

“Cricket West Indies, I really think a few heads should roll for this because they’ve made some decisions and this is the result of those decisions.

Hooper continued: “They’ve made some wholesale changes, massive changes, that I think wasn’t needed. … To make wholesale changes and then get results like this, Cricket West Indies have got to hold up their hands and be held accountable.” 

Hooper’s comments reflect growing frustration among past players, many of whom believe the board has failed to build a sustainable development pathway or retain its best talent.

David Lloyd: ICC’s revenue model is killing the game

Beyond the Caribbean, former England cricketer David Lloyd pointed to the structural inequalities within the International Cricket Council’s revenue model as a major factor in the West Indies’ continued struggles.

“The big three, they take all the money. England, Australia, India take off the money. They get the big broadcast deals. You’ve got to have a more even distribution to allow West Indies, New Zealand, Sri Lanka to complete.” — David Lloyd

His comments echo wider concerns that smaller cricket nations are being left behind in a sport increasingly driven by big-market economics.

Clive Lloyd: Back to basics — and back to the grassroots

Clive Lloyd, in a statement provided to ESPNcricinfo, called for a top-to-bottom examination of West Indies cricket. The former captain emphasized the need to rebuild the system starting from grassroots and school-level cricket:

“We have to examine all aspects of West Indies cricket from grassroots to the international level. Everything must be looked at closely and carefully. West Indies cricket is an institution. It has given so much to the people of this region and we must do all we can to revive it.”

Lloyd continued: “I’m always available to help in any way. How we can marry the ideas we have with what is necessary and have healthy discussion on the way we move forward, that’s what I’m thinking. It has been nearly 100 years since we have been playing top-class [Test] cricket and we have to get it right.” 

Lloyd was also critical of the team’s mental approach and technique, arguing that West Indies needs a new generation of disciplined batters who are willing to “bat ugly” and grind through tough sessions.

“We need a couple of Larry Gomes, more batsmen like him. We need batsmen who put a heavy price on their wickets and when they get in look to stay in. There is nothing wrong with digging in and ‘batting ugly’. We have to find ways of fighting, occupying the crease, and staying in for long periods to wear down the bowlers. We have not been doing that.” — Clive Lloyd

“Obviously, the mental side of our game needs to improve. We have to go back to the basics. We have to look at schools’ cricket, club cricket, first-class cricket — are we playing enough; we also have to look at the pitches — how are we preparing them and how they are playing.” — Clive Lloyd

A pivotal moment for Caribbean cricket

West Indies cricket, once synonymous with dominance and flair, now finds itself at a breaking point. With top players retiring young or opting out of international duties, coaching transitions, and domestic structures under strain, the 27 all out may prove more than just a stat — it may become the symbol of a system long overdue for reform.

With legends now involved and tough questions finally being asked, the hope across the Caribbean is that this latest embarrassment sparks lasting change — not just another post-crisis roundtable.

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