the business of cricket

Global sponsorship roundup: From IPL ad rush to grassroots gains and global player deals

From skyrocketing IPL ad rates to grassroots investments by national boards, regional sponsorships in county cricket, and global player...

South African Cricketers’ Association CEO Andrew Breetzke weighs in on BPL Scandal | cricexec podcast ep 11

In today's episode of Business of Cricket Podcast, we sit down with Andrew Breetzke, CEO of the South African...

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Brendon McCullum says England are ready to “shoot for the stars” in defining year of Test cricket

With their highest ICC Test ranking since Brendon McCullum took charge in May 2022 and a thrilling, all-in playing style, England's red-ball team is setting its sights higher—no longer rebuilding, but chasing greatness. From recovery to pride: McCullum outlines next...

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