CWI appoints new Chief Commercial Officer

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Cricket West Indies
Cricket West Indies
Cricket West Indies (CWI) governs cricket across the West Indies, a confederation of Caribbean countries. Originally established as the West Indies Cricket Board of Control in the 1920s, it became the West Indies Cricket Board (WICB) in 1996 and was rebranded as Cricket West Indies in May 2017 as part of a restructuring effort.

Photo Credit: Cricket West Indies

RUPERT HUNTER APPOINTED CWI CHIEF COMMERCIAL OFFICER

Cricket West Indies (CWI) has appointed Rupert Hunter as the new Chief Commercial Officer. Hunter, who previously served as Head of Brand Partnerships at the International Cricket Council (ICC), will officially join CWI in October, based at the headquarters at Coolidge Cricket Ground (CCG), Antigua.

With 24 years of extensive experience in the sports industry, Hunter brings a wealth of expertise to CWI. His career spans significant roles at global sports and entertainment agencies, including Bates Worldwide Advertising, World Sport Group, Havas Sports, IMG Media, and international federation rights holders like Six Nations Rugby. At the ICC, Hunter led global sponsorships and partnerships, honing his skills in driving commercial success in international cricket.

Independent Director and Chair of the Human Capital & Recruitment Committee, Mrs. Debra Coryat-Patton said

“We’re excited to welcome Rupert Hunter as our new Chief Commercial Officer. After a thorough selection process, Rupert emerged as the top choice for this very critical role. His global outlook is vital for building strong international partnerships, and he’ll be tasked with driving revenue growth and expanding our fan base in the Caribbean and beyond. With his extensive experience, we’re confident Rupert will hit the ground running and make a significant impact.”

On his appointment Rupert Hunter stated

“The opportunity to join Cricket West Indies, after hosting an outstanding T20 World Cup tournament, and to re-immerse myself in the world of international cricket is very exciting.  West Indies cricket has a very meaningful heritage as well as global appeal, and so I look forward to realizing the full commercial potential of the brand, the teams and the organization in the months ahead”.

Hunter will now lead the Commercial, Marketing and Communications Department, joining Nyssa Pierre, who was recently announced as the Communication and Media Manager. This addition strengthens the senior executive team at CWI. As part of our commitment to enhancing human capital, the organization is undergoing structural changes aimed at further boosting its efficiency.

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Name of Author: Cricket West Indies

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