“This long-term partnership between the SA20 and Viacom18 as our official Indian broadcaster is a catalyst that supports our ambitions to build the world’s second biggest league. With 6 IPL owners expanding their brands in South Africa, Viacom18 are the perfect partner to take the SA20 into the homes of the passionate and cricket-loving Indian market. The benefits to domestic cricket will be far reaching with more South African players exposed to a global cricket audience.”
Graeme Smith
Commissioner
South Africa T20 League
(on SA20 signing a 10-year broadcast partnership with Viacom18)
Read the full article here.
Photo Credit: LinkedIn Profile Photo of Graeme Smith
Name of Author: Cricexec Staff
