BCCI inks Herbalife deal for Women’s Premier League to boost athlete fitness and growth

WPL (Women’s Premier League) logo displayed alongside the Herbalife logo, indicating a sponsorship or partnership for the 2025 WPL season.

The BCCI has secured a two-year partnership with Herbalife, naming the global nutrition brand as an associate partner for the TATA Women’s Premier League (WPL). 

Herbalife‘s nutrition solutions will support player fitness and overall experiences, aiding the league’s continued growth. 

With a focus on products like protein shakes, vitamins, and sports supplements, Herbalife already backs several prominent Indian athletes. 

The 2025 season of the TATA WPL kicks off on February 14 with the defending champions, Royal Challengers Bengaluru, facing Gujarat Giants in Vadodara.

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