cricexec, the leading global trade publication for the cricket industry, is proud to announce the launch of its first-ever live event: the cricexec Forum, taking place on Friday, October 24, 2025 in Santa Clara, California, as part of the two-day Cricket Impact Summit & Expo (October 22-24).
The cricexec Forum marks a major milestone for cricexec — its first event, first conference, and the first of many forums planned around the world. Designed as the business-focused capstone of the Cricket Impact Summit & Expo, the Forum will convene key leaders from across cricket to discuss urgent issues, new opportunities, and items of interest to the global cricket industry.
This event is being held by cricexec in partnership with the Cricket Impact Group and its principals, World Cup Winner Liam Plunkett and CEO Adam Hall.
Information about the cricexec Forum (including applying for the innovation challenge) is available here,
Full information about the full Cricket Impact Summit & Expo is available here, including how to purchase your conference pass.
cricexec readers can use the code “cricexec25” to get a discount of over 50% on a full conference pass.
Panels on sponsorship and the future of U.S. cricket
The Forum will feature high-level panel discussions on:
- The brands and broadcasters behind the boundary: sponsorship’s next innings — CMOs, broadcasters and rights-holders explore how brands evaluate cricket, the KPIs they demand, and the activations that move the needle.
- Rebuilding the innings: the path forward for cricket in America — candid conversation about building momentum for cricket’s growth in the United States.
Launch of the Cricexec Innovation Challenge
A centerpiece of the Forum will be the debut of the cricexec Innovation Challenge, a “Shark Tank”–style live pitch competition showcasing entrepreneurs and innovators — technological and general — working to push cricket forward.
Category preliminaries will culminate in a main-stage final, with the winner receiving a $10,000 multi-channel advertising package on cricexec across the site, newsletters, and social platforms.
The cricexec Innovation Challenge is designed to highlight the companies building tools, technology, and products that can bring our sport into the future. This fun, high-energy format will give startups and innovators a platform in front of the entire industry via cricexec.
Call for Innovation Challenge participants
Companies interested in participating in the cricexec Innovation Challenge are encouraged to reach out via the cricexec forum site.
Continuing cricexec’s mission
Through the cricexec Forum, we hope to further our mission to connect decision-makers, share knowledge, and showcase innovation across cricket’s global business landscape. Future editions of the Forum are expected to be staged in other cricketing countries.
