Brisbane Heat: Primo renews with Heat

Must Read

Photo Credit: Brisbane Heat

The Brisbane Heat are proud to announce that Primo Foods have re-signed as an official partner of the club for a further three years.

Primo Foods will continue as a key partner of the Brisbane Heat teams with their logo to appear on both the caps and helmets of the Heat’s KFC Big Bash League and Weber Women’s Big Bash League teams as part of the extended agreement for the next three Summers.

Brisbane Heat players Spencer Johnson, Nathan McSweeney, Sam Billings and Courtney Sippel paid a visit to meet staff at Primo’s Wacol headquarters yesterday.

Primo is passionate about great food and supporting grass roots cricket, from the backyard to the beach and the millions of supporters that love playing and watching the game.

“The partnership between the Brisbane Heat and Primo Foods isn’t just an investment in the Heat’s on-field aspirations, it’s an investment into active, healthy lifestyles and the future of both men’s and women’s cricket in Australia,” said Primo Foods COO Jamie Eastley,

“The Heat have become an integral part of Australia’s Summers of cricket, and there’s no better way to enjoy those summers watching the team with friends, than with some delicious Primo product.

Brisbane Heat CEO Terry Svenson welcomed the extension of Primo’s partnership.

“Primo has been a fantastic supporter of our club over the last two seasons, and we’ve been able to do some amazing things together,” said Svenson.

“Like us, Primo are absolutely committed to being the best in what they do and that’s something that we want to continue to align together on.

“We are thankful for the support of Primo and all of our sponsor partners whose investment into the Brisbane Heat allows us to reinvest back into grassroots communities across the state to allow Queensland Cricket to run our programs and support our volunteers.”

The undefeated Heat take on the Perth Scorches at the Gabba tomorrow night in their last regular season home game before the Finals series.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

become a cricexec insider!

Join for free and get:

  • The cricexec “daily briefing” newsletter
  • Exclusive industry reports
  • Invitations to industry events
  • Early access to industry job postings
  • Many other benefits!

Latest News

CSA mourns the passing of Umpire, Shaun George

Photo Credit: Lee Warren - Gallo Image/Cricket South Africa It is with deep sadness and heavy hearts that Cricket South...

More Articles Like This

Cricexec Newsletter