Asia Cup, Pakistan Cricket Board (PCB), and Sony LIV logos representing tournament organization and official broadcast partner.

Pakistan yet to secure Asia Cup 2025 TV broadcaster amid Sony India’s $12 million demand

Cricexec Staff

Punit Goenka at the center surrounded by logos of ZEE, JioHotstar, JioCinema, and Star Sports, representing major cricket broadcast and streaming platforms.

JioCinema and Zee clash in arbitration over $1B cricket rights fallout

Cricexec Staff

Collage of various cricket team and sponsor logos including Middlesex Cricket, ECB, West Indies, BCB, Sun Group, Lenovo, Coca-Cola, and others, featuring Jasprit Bumrah and Suresh Raina.

Global Sponsorship Roundup: Legends, Lab Science, and Local Heroes: This Week in Global Cricket Sponsorship

Cricexec Staff

West Indies cricketers posing in front of a Coca-Cola advertising board at a stadium in Jamaica.

Cricket West Indies signs landmark partnership with Coca-Cola, naming POWERADE and Dasani as official hydration brands

Cricket West Indies

Sky Sports and England and Wales Cricket Board (ECB) logos with photos of Bridget Bremner and Liz Thorne, highlighting a media collaboration or event.

Sky Sports unveils bold new cricket production and digital strategy for ECB’s new era

Cricexec Staff

Collage featuring logos of cricket teams, brands, tournaments, and players including Lancashire Cricket, WCL, TNPL, Cricket Ireland, Uber, LA28 Olympics, and images of players like Shubman Gill and Jasprit Bumrah.

Global Sponsorship Roundup: Cricket’s Commercial Core: Gill x Oakley, Uber x LA28, TNPL’s Brand Surge

Cricexec Staff

Daniel Gidney speaking at a podium next to the Lancashire Cricket Club logo featuring a red rose on a beige background.

Lancashire launches LancsTV, its own streaming platform for live and exclusive cricket content

Cricexec Staff

TNT Sports logo featured prominently alongside crossed-out Sky Sports logo, with ECB and Cricket Australia logos, indicating a broadcasting change.

TNT Sports close to securing UK broadcast rights for 2025–26 Ashes

Cricexec Staff

Captains of various teams in the Guyana Global Super League pose together with the tournament trophy in front of a branded backdrop.

Global Super League T20 confirms worldwide broadcast partners for 2025 tournament

Global Super League

Collage of cricket-related sponsors and brands including Cricket Australia, Toyota, Seattle Orcas, BlockDAG, FitFeast, Dugasta Properties, WCL, Sports Hub, and Cricket Ireland, along with player and executive photos.

Global Sponsorship Roundup – Toyota Powers On, Legends Return, and FitFeast Scores with Watson & Axar

Cricexec Staff

Logos of ThreeNow, Zimbabwe Cricket, and New Zealand Cricket alongside Givemore Makoni and Scott Weenink, highlighting an international cricket broadcast or partnership deal.

ThreeNow secures rights to stream Black Caps’ Zimbabwe tour in landmark free-to-air deal

Cricexec Staff

Ed Sanders and Sean Hanley pose on the cricket field during a Toyota sponsorship event at the Sydney Cricket Ground, holding a bat and ball in front of a large Toyota display.

Cricket Australia and Toyota extend grassroots-to-elite partnership through 2029

Cricket Australia

Anne-Sophie Voumard smiling in front of the International Olympic Committee logo with Olympic rings on a light background.

IOC opens India broadcast bids for LA 2028 Olympics, banking on cricket to boost viewership and value

Cricexec Staff

Group photo of male and female cricketers wearing The Hundred team jerseys, with The Hundred and Toyota logos displayed above them.

Toyota joins The Hundred kits as Automotive Partner, boosting cricket reach and grassroots support

ECB

Collage of global sports sponsorship logos including Lancashire Cricket, Hilton, Melbourne Stars, Dodo, MCC, Waymap, Prozo, Royal Caribbean, Good Game, The World Bank, Goibibo, Brisbane Heat, and Indian cricketers Rohit Sharma and Rishabh Pant

Global Sponsorship Roundup: From Cruises to Clean Air: BBL Activations, Lord’s Accessibility Leap, and Rohit’s Prozo Power Move

Cricexec Staff

South Africa Test cricket team celebrating victory after winning the ICC World Test Championship Final 2025.

WTC Final sets Test cricket viewership records in India with 2.94B TV minutes and 225M digital views

ICC

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