Texas Super Kings and H-E-B partnership graphic announcing H-E-B as the official grocery partner with team and brand logos on red background

Texas Super Kings land H-E-B partnership as Major League Cricket targets Texas growth

Texas Super Kings

Logos of San Francisco Unicorns, Sussex Cricket, Texas Super Kings, Toyota, TrueFoundry, Maldron Hotels, Western Province Cricket, BRU Instant and Gift of the Givers Foundation displayed in a sponsorship graphic.

Global Sponsorship Roundup: MLC expansion, IPL entertainment activations and WPCA flood relief partnerships

Cricexec Staff

Texas Super Kings announce BRU as official coffee partner with co-branded partnership graphic

Texas Super Kings land BRU sponsorship deal ahead of 2026 Major League Cricket season

Texas Super Kings

Toyota announced as official partner of San Francisco Unicorns with welcome back partnership graphic

Toyota renews San Francisco Unicorns partnership as Family Day returns for 2026 MLC season

San Francisco Unicorns

ICC trophy displayed inside a Marriott Bonvoy venue with Big Ben and the Palace of Westminster visible in the background in London.

ICC expands Marriott Bonvoy partnership ahead of record-breaking Women’s T20 World Cup

ICC

Collage featuring Rohit Sharma, Mumbai Indians logo, Netflix, Sony Entertainment Television and Sony LIV branding related to cricket media and streaming rights.

Global Sponsorship Roundup: IPL franchises expand entertainment and crossover sports activations

Cricexec Staff

Texas Super Kings announce Xoom, a PayPal service, as the official remittance sponsor in a promotional partnership graphic.

Texas Super Kings sign Xoom in first-ever remittance sponsorship deal

Texas Super Kings

Collage featuring RCB and Kolkata Knight Riders logos, Rohit Sharma portrait, and multiple cricket-related brand and organization logos including Cricket South Africa and Cricket Uganda.

Global Sponsorship Roundup: IPL fan engagement grows, Lord’s expands partnerships, cricketers deepen investment play

Cricexec Staff

Red and white Kookaburra Turf cricket balls placed on grass field, commonly used in professional cricket matches and training sessions.

SACA extends Kookaburra partnership through 2031 in major boost for South Australian cricket

South Australian Cricket Association

Ginger Pig gourmet sandwiches displayed on a wooden board with fresh artisan fillings including chicken, salmon, and roasted vegetables.

Lord’s partners with Ginger Pig to elevate matchday hospitality with premium hampers

Marylebone Cricket Club

Virat Kohli and Christian Pulisic with PUMA branding alongside Royal Challengers Bengaluru and AC Milan logos

RCB’s global brand push accelerates with Puma-led AC Milan crossover featuring Kohli and Pulisic

Cricexec Staff

Collage of cricket and corporate logos including CPL, ECB, Cricket Ireland, LSG, Hexaware, Republic Bank, and other global sponsors and teams.

Global Sponsorship Roundup: IPL activations, U.S. expansion, and athlete investments shape global cricket sponsorship landscape

Cricexec Staff

Close-up of cricket stumps and bails on a grass pitch with pavilion seating blurred in the background.

MCC signs Asahi UK as Lord’s official beer partner in multi-year premium deal

Marylebone Cricket Club

Cawston Press fruit drinks including beetroot juice, elderflower lemonade, rhubarb sparkling, apple mango, and apple pear displayed at a cricket ground.

ECB signs multi-year deal with Cawston Press as official drinks partner

ECB

Sarah Keane and Evara CEO Michael Hynes at Pebble Cove Show Court Portmarnock with Ireland cricketers Lara McBride Amy Hunter and Leah Paul

Cricket Ireland lands Evara as title sponsor in major women’s cricket investment

Cricket Ireland

Avesh Khan, Matthew Breetzke and Himmat Singh in LSG jerseys during Tommy Hilfiger travel gear store visit in Lucknow

Tommy Hilfiger Travel Gear activates LSG partnership with player visit in Lucknow

Lucknow Super Giants