MCC, Sky Sports, and leading cricket charity Take Her Lead have announced the return of the Young Female Broadcaster of the Year competition for 2025, following the success of its inaugural year.
This initiative continues its mission to increase opportunities for young women aspiring to build careers in sports broadcasting, while uncovering and nurturing the next generation of female cricket media talent.
Unrivalled opportunity for 2025 winner
The 2025 competition winner will join the Sky Sports broadcast team inside the iconic Barclays Media Centre at Lord’s for live coverage of The Hundred Final on Sunday 31 August 2025.
Open to female aspiring broadcasters aged 18–24, the competition welcomes all levels of experience — from beginners to those already working in sports media.
How to enter
Entrants must submit a showreel — up to six minutes — featuring a match report, commentary, video blog, or interview. Videos should be uploaded to YouTube or Vimeo.
A judging panel, chaired by Isa Guha and made up of representatives from MCC, Sky Sports, and current broadcasters, will select six finalists. These shortlisted candidates will be invited to Lord’s for England’s ODI vs India on Saturday 19 July, where they’ll gain behind-the-scenes experience of live cricket broadcasting.
Supporting the rise of women’s cricket
The announcement comes amid a landmark moment for women’s and girls’ cricket. In 2024 alone, Lord’s hosted 15 match days featuring women’s cricket. In 2026, the ground will stage its first-ever women’s Test match between England and India, followed by the ICC Women’s World Cup final.
This initiative complements broader efforts, including the MCC Foundation Hubs programme, which has seen a 55% increase in female participation over the last two years.
Partner impact and continued progress
Sky Sports continues to lead the way in women’s sports coverage, broadcasting more hours of women’s sport than any other UK broadcaster in 2024, and drawing over a third of total sports viewing hours.
Take Her Lead, founded in 2022 by Isa Guha, focuses on increasing equity and inclusion in cricket by amplifying female voices and empowering young women across the sport.
According to recent NCTJ (National Council for the Training of Journalists) data, female enrollment in accredited sports journalism courses has grown from 14% in 2022/23 to 20% in 2023/24, but still lags behind the target of 25%.
What the stakeholders say
Katie Maier, CMO at MCC: “After the success of year one, we are delighted to bring back MCC Young Female Broadcaster for a second year. The winner will gain invaluable experience working with Sky’s live broadcast of The Hundred Final and take a major step forward in their broadcasting journey.”
Isa Guha, Founder of Take Her Lead: “This initiative aligns perfectly with our mission to elevate women and girls in cricket, on and off the field. Past winners have already worked at the IPL and contributed to our own projects — we can’t wait to see what this next cohort achieves.”
Bryan Henderson, Director of Sky Cricket: “We are proud to continue supporting this incredible competition. Last year’s finalists have gone on to work across major cricketing platforms. We look forward to discovering even more emerging talent in 2025.”
Jessica Crowe, 2024 winner: “This competition gave me the confidence and skills to step into presenting roles. Working with Sky and experiencing Lord’s from the broadcast booth was a game-changer.”
Apply now
Think you have what it takes to be the next MCC Young Female Broadcaster of the Year? Submit your best match report, commentary, or interview via showreel today.
➡️ Enter now
