Thursday, December 1, 2022

ICC partners with Peters Ice Cream at the ICC Men’s and Women’s T20 World Cups

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The International Cricket Council today announced that Australian ice cream company, Peters Ice Cream, will be an official partner and supplier for both the ICC Men’s and Women’s T20 World Cups in 2020.

  • Peters Ice Cream will be the Official Ice Cream partner and supplier for both the ICC Men’s and Women’s T20 World Cups

Making ice cream in Australia for over 110 years, with brands such as Drumstick, Connoisseur and Maxibon in its portfolio, Peters will be the exclusive ice cream at both the Men’s and Women’s tournaments, which are being played right across Australia with matches in Adelaide, Brisbane, Canberra, Geelong, Hobart, Melbourne, Perth and Sydney.

Played as two standalone events in the same country and year for the first time, the Women’s competition will take place in February-March 2020 and the Men’s competition will follow in October-November 2020.

Campbell Jamieson, ICC General Manager – Commercial said: “Peters Ice Cream is a true Australian icon and we are excited to welcome Peters Ice Cream as a partner for both ICC T20 World Cups, two of the most eagerly awaited global sports events of the coming year.”

Emma-Jane Collins, CEO, Peters Ice Crem said: “Peters has a special place in many Aussie hearts and a lengthy history in supporting world class sporting events in Australia. We are passionate about ice cream and sports, and we are pleased to be a partner for what will be iconic tournaments across the entire country.”

About Peters Ice Cream:

Peters Ice Cream is Australia’s favourite ice cream brand and a true Australian icon since 1907.  Proudly made in Australia, Peters brands conjure up many fond memories for Australians, whether you enjoy an ice block in summer to beat the heat, or it’s your nightly ritual to enjoy a bowlful of ice cream on the couch.  Peters satisfies every need with brands including DRUMSTICK, ORIGINAL, FROSTY FRUIT, MAXIBON, CONNOISSEUR and PROUD & PUNCH. At Peters Ice Cream, we keep these ice cream lovers at the heart of everything we do.

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