Wednesday, April 24, 2024

Cricexec: Marketing Manager

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Posted: 24 August 2021

About the Company

  • Cricexec is the cricket world’s only industry news publication. 
  • We cover the cricket off the fields — people, organizations and deals that drive the sport.  
  • Our various content properties — including our website cricexec.com, our social profiles, and our daily newsletter — have many regular followers and readers who are powerful executives throughout the cricket industry. We are the source that these influencers turn to for their news. 
  • Dawn Equity owns and operates multiple exciting consumer-facing internet businesses that we have created — all of which have employees spread throughout the world.

The role

  • We are looking for an outstanding Marketing and Content Manager for our businesses. 
  • This is an exciting, dynamic and multifaceted role and we are looking for the right person — who has the right skill set and cultural fit with our company.
  • This is a work-from-home job. You will need to be able to work from home, with a proper computer and internet connection, and a work environment where you can work undisturbed.
  • A second/external monitor is extremely helpful.
  • Because it is a work from home position, you can be located in any city or country.
  • This role will initially report to the Owner and Chief Executive Officer and you will work closely with him and the rest of the team.

This role’s responsibilities will primarily involve: 

  • Preparing and publishing social content: repurposing core content for specific channels (ex. Socials, email) 
  • Writing some original content (ex. Blog posts and articles)
  • Helping with repurposed content creation across formats  — ex. editing photos, videos, podcasts, creating memes
  • Publishing content to our web platforms 
  • Engaging with our target audience (industry influencers) across multiple channels (ex. email, LinkedIn, Twitter, Instagram) — using our defined communication rules and voice
  • Manage our email marketing operations: create HTML emails and templates, set up automated RSS-email campaigns, manage email lists, Deploy email blasts 
  • Promoting our content using ads on social network
  • Measuring the effectiveness of our campaigns and content using analytics tools 
  • Other marketing and outreach activities as assigned

You need to have the following skills and characteristics: 

  • You need excellent English skills and you must be a strong communicator, especially in written communication.
  • Your English must be up to international standards, as our audience are global. We cannot emphasize this enough.
  • If your written and spoken English is not outstanding please do not apply. 
  • Reliability and accountability. You must be able to always do what you are assigned.
  • Attention to detail. Your work must be accurate in its details. We do not have the time or margin for careless, sloppy mistakes.  
  • Fast learner. You will constantly be learning.
  • You must strive to learn and love to learn and improve continuously  
  • Hard worker. This is an intense job where you need to work a lot of hours.
  • If you are not willing to work hard and devote yourself to this great opportunity then please do not apply.
  • Fluency with Social Platforms (Twitter, Instagram, LinkedIn, TikTok in particular) and extensive experience on multiple platforms.
  • Experience with creating social content for consumers  
  • Experience with WordPress is a plus 
  • Understanding email service provider platforms (ex. Mailchimp) is a plus 
  • Experience with Google Analytics is a plus

General software and platforms (in addition to those mentioned above)

  • Familiarity with Google Sheets, Google Docs, and Google Slides is a huge plus
  • Excel/spreadsheet fluency and skills are a plus
  • In Excel and Google sheets, the basic ability to organize and manipulate data is a plus — as we are very data driven
  • Experience editing photos and videos is a huge plus 

Personality and Attitude: 

  • You need to be very self-motivated. 
  • Attentiveness and responsiveness. You must be an “on top of it” person, excited to pitch in, help, respond, and engage. 
  • You must be excited to work and be challenged. 

Other Cultural Fit Items: 

  • We are a distributed organization, where everybody works from home. If you are someone who has a strong need to work outside of home, to commute, or to work in an office surrounded by co-workers, then this is not the job for you. If you are someone who needs to work from home or who strongly prefers to work from home, or greatly enjoy the advantages of working from home, then this job is for you. 
  • You are expected to be productive at home. So you need a setup and a work arrangement where you can work and be productive. 
  • You need to be or become familiar with distributed team productivity platforms such as video conferencing (Ex. Google hangouts) and company chat (ex. Glip, which is what we use, which is similar to Slack) 
  • Because we are a distributed organization, written communication is extremely important — clear messages in company chat, well and precisely articulated documents, etc. form the backbone of our collaboration. This is something you should be very comfortable with. 
  • This also means you need to be a highly honest and accountable person. Nobody is going to be looking over your shoulder constantly. 
  • You need to be trustworthy as you will be managing confidential organization for the company

Background and Experience: 

  • Relevant education and/or experience is crucial
  • Strong writing experience is a plus 
  • Experience and knowledge of other relevant fields for internet businesses is extremely helpful: ex. Digital marketing, Customer Acquisition, Growth Hacking, Digital Advertising, SEO, copywriting 

What happens next: 

  • If you are interested please apply with your CV and samples your work product that you can share (social profiles that you manage, links to content you have created or content websites you have managed, writing samples of articles, essays or blog posts)

If you are interested please email us with the requested materials at contact @ cricexec.com

We look forward to hearing from you.

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