Photo Credit: Melbourne Stars
The Melbourne Stars are pleased to announce a new premier partnership with industrial asset management leader Ritchie Bros. for the upcoming BBL season.
Ritchie Bros. offers customers end-to-end solutions for buying and selling used heavy equipment, trucks and other assets. Every month, thousands of people around the world appraise, sell, inspect, buy, refurbish, ship and finance heavy equipment, trucks using the Ritchie Bros. platforms.
The partnership will see the Ritchie Bros. brand present on the sleeves of Melbourne Stars playing shirts and media backdrops as well as digital integrations throughout the season.
Finlay Massey, Sales Director APAC for Ritchie Bros. said they were delighted to be aligned with the BBL for the first time.
“Without a doubt, the Big Bash League is a premier cricketing event attracting a global audience. Much like the Big Bash League, Ritchie Bros. attracts millions of viewers to our auctions worldwide,” Massey said.
“Ritchie Bros. online auctions create great experiences backed by innovation to attract loyal fans like the Big Bash League and we’re looking forward to seeing the Melbourne Stars shine this season.”
Melbourne Stars General Manager Nick Cummins said;
“On the eve of a massive BBL season, we’re delighted to be welcoming Ritchie Bros. into the Melbourne Stars family. Ritchie Bros. are a globally-recognised industry leader with a strong footprint in Victoria, so we see this partnership as a great fit,” Cummins said.
“After a challenging off-season, it’s fantastic to have the support of our partners as we get ready to take the field this Friday night. We look forward to sharing a big season with Ritchie Bros. and connect them with our fans in Australia and around the world.”
Photo credit: Twitter photo of @BigBashGM
About
Ritchie Bros. is a global asset management and disposition company, offering customers end-to-end solutions for buying and selling used heavy equipment, trucks and other assets. We help thousands of people around the world appraise, sell, inspect, buy, refurbish, ship and finance heavy equipment, trucks, and other assets every month. With our multiple onsite and online selling platforms and commitment to first-class customer service, Ritchie Bros. is trusted worldwide because we make buying and selling easy, efficient, fair, and transparent.
To find out more visit www.rbauction.com.
