Photo Credit: Cricket Australia
The KFC Big Bash League continues to demonstrate its global appeal, with Indian-based off-highway tire manufacturer BKT extending its partnership with the League for another three years.
BKT became an Official League Partner in 2018, with the BKT Golden Bat and BKT Golden Arm caps soon becoming synonymous with the BBL, while also featuring throughout the Weber Women’s Big Bash League.
The extension takes BKT’s relationship with the BBL to eight years, becoming one of the League’s longest-standing partners.
Alistair Dobson, Cricket Australia’s General Manager, Big Bash Leagues said:
“We’re delighted that BKT have extended their partnership and looking forward to working with a brand like BKT as we continue to grow the Big Bash.
“The BKT Golden Arm and BKT Golden Bat caps have become a key component of the Big Bash experience and we’re excited for them to continue to play a key role in celebrating the performances of the world-class players we have across both leagues.
“We’re incredibly fortunate to have the long-term support of partners such as BKT and thank them for the contribution they make to the Big Bash.”
Rajiv Poddar, Joint Managing Director of BKT said:
“Just as cricket thrives on teamwork, our partnership with the BBL has been rooted in a winning synergy from the outset. Our shared passion for this extraordinary sport has driven us to devise engagement activities that bring added value to the cricket experience. It has been an honor to grow alongside the BBL.
“Australia has remained a key market for us for over a decade, and we are eager to strengthen our collaboration, in harmony with our ‘Growing Together’ philosophy.”
About BKT:
Balkrishna Industries Ltd. (BKT) is an India-based tire manufacturer. The BKT group offers a large and always updated production range of Off-Highway tires specially designed for vehicles in the agricultural, industrial, earthmoving, mining, ATV and gardening sector. BKT’s innovative solutions designed for the most differing user needs include more than 3,200 products sold in over 160 countries worldwide. Visit the website www.bkt-tires.com for further information.
Recently, BKT has further extended its offer by starting the production of rubber tracks. To learn more visit www.bkt-tracks.com.
Tickets are now on sale for all Weber WBBL|09 and KFC BBL|13 games, with early bird pricing for KFC BBL matches available until 24th October. To buy tickets, visit our website.
The Weber WBBL|09 season begins on October 19, with the KFC BBL|13 to begin on December 7. View the full schedule here.
