Friday, April 26, 2024

Islamabad United announce Tetra Pak Pakistan as partners

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Photo Credit: Islamabad United

Islamabad United, the most successful franchise in HBL PSL history and the winner of the first and third editions of the tournament, is happy to announce its partnership with Tetra Pak Pakistan will continue for PSL 6. Their logo will appear on Islamabad United’s shirts for PSL 6, as it did in PSL 5.

Tetra Pak is Pakistan’s leading Food Packaging and Processing Company, with a primary focus on hygiene, nutrition, health and the well-being of its consumers. They are on of the pioneers of the sector in Pakistan and have contributed substantially to the continuous growth of the sector.

Regarding the partnership, Managing Director Tetra Pak Pakistan, stated, “It’s a pleasure for Tetra Pak to continue our partnership with Islamabad United. This not only offers a great corporate personality fit but also shares our vision for a better Pakistan. Through this partnership last year we were able to speak to the cricket-loving Pakistanis with our products and promote the consumption of hygiene and nutritious packaged milk and juices. We wish Islamabad United all the best for PSL 6.”

Islamabad United owner Ali Naqvi added, “We are delighted to continue to partner with one of Pakistan’s leading organizations. Not only does Tetra Pak share our philosophy of brining international standards and practices to Pakistan, but their work in driving sustainable business practices for a better future is something that we have in common. Both our organizations have similar viewpoints towards the supremacy of quality, and thus we do believe that this is an ideal partnership for us.”

Islamabad United is the most successful team of the Pakistan Super League (PSL); winner of the first and third seasons of the HBL PSL. The franchise believes in bringing change to Pakistani sports with the introduction of international standards of practice and a commitment to continuous progress.

AAN – Leonine Sports is the proud owner of Islamabad United, the FIRST CHAMPIONS and the most successful team in the Pakistan Super League. AAN-Leonine Sports is focused on enabling sports and creating franchises with a mission to provide:  1) A truly global experience on sports entertainment; 2) A fan base which is loyal, aware and supportive of the sport and the franchise; 3) An aspirational beacon for up and coming players to strive for excellence in cricket for Pakistan in particular and for the world at large; 4) An eco-system for the promotion of sports through close partnerships with the respective sports boards; 5) A truly professionally-run organization with exceptional standards of corporate governance and international best practices; 6) Promotion of Pakistan through sports and involvement of internationally known figures into Pakistan; 7) A responsible member on CSR.

The company focuses on the above mission statement by implementing a strategy built around the principle of 4 Es – Excellence, Empowerment, Education and Environment

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