Texas Super Kings and Valero logos announcing Valero as an associate sponsor for the cricket franchise.

Texas Super Kings extend Valero partnership through 2028 in multi-year sponsorship renewal

Texas Super Kings

Graphic featuring the ICC Women’s T20 World Cup 2026 logo alongside Jiostar, Union Bank of India, Google, Havells and BHIM logos related to tournament sponsorship and broadcasting partnerships.

JioStar lands Google, Havells and BHIM deals ahead of ICC Women’s T20 World Cup 2026

Cricexec Staff

Promotional graphic for the PCB Live app featuring Pakistan men’s and women’s cricketers advertising live streaming of Pakistan vs Australia ODI matches.

PCB Live lands Pakistan streaming debut with free Australia ODI coverage

PCB

Texas Super Kings and H-E-B partnership graphic announcing H-E-B as the official grocery partner with team and brand logos on red background

Texas Super Kings land H-E-B partnership as Major League Cricket targets Texas growth

Texas Super Kings

Logos of San Francisco Unicorns, Sussex Cricket, Texas Super Kings, Toyota, TrueFoundry, Maldron Hotels, Western Province Cricket, BRU Instant and Gift of the Givers Foundation displayed in a sponsorship graphic.

Global Sponsorship Roundup: MLC expansion, IPL entertainment activations and WPCA flood relief partnerships

Cricexec Staff

Texas Super Kings announce BRU as official coffee partner with co-branded partnership graphic

Texas Super Kings land BRU sponsorship deal ahead of 2026 Major League Cricket season

Texas Super Kings

Toyota announced as official partner of San Francisco Unicorns with welcome back partnership graphic

Toyota renews San Francisco Unicorns partnership as Family Day returns for 2026 MLC season

San Francisco Unicorns

JioStar and IPL logos displayed with the IPL trophy and streaming screens representing IPL broadcast and digital streaming rights.

JioStar says IPL 2026 reaches record 1.1 billion viewers as digital and CTV engagement climbs

Cricexec Staff

Cricket Australia logo displayed alongside Amazon and DAZN logos representing cricket broadcasting and media rights partnerships.

Amazon and DAZN in talks for Cricket Australia UK rights deal built around Ashes and MCG anniversary Test

Cricexec Staff

ICC trophy displayed inside a Marriott Bonvoy venue with Big Ben and the Palace of Westminster visible in the background in London.

ICC expands Marriott Bonvoy partnership ahead of record-breaking Women’s T20 World Cup

ICC

TATA IPL trophy with declining financial graph, IPL logo and cricket stadium background symbolizing a drop in IPL brand value and sponsorship market.

Mixed signals in IPL broadcast and advertising performance sparks debate about possible audience decline

Cricexec Staff

Collage featuring Rohit Sharma, Mumbai Indians logo, Netflix, Sony Entertainment Television and Sony LIV branding related to cricket media and streaming rights.

Global Sponsorship Roundup: IPL franchises expand entertainment and crossover sports activations

Cricexec Staff

Tata IPL and JioStar logos displayed together highlighting official broadcast and streaming partnership on blue background

IPL 2026 becomes biggest season ever as JioStar crosses 1 billion viewers

JioStar

Texas Super Kings announce Xoom, a PayPal service, as the official remittance sponsor in a promotional partnership graphic.

Texas Super Kings sign Xoom in first-ever remittance sponsorship deal

Texas Super Kings

Collage featuring RCB and Kolkata Knight Riders logos, Rohit Sharma portrait, and multiple cricket-related brand and organization logos including Cricket South Africa and Cricket Uganda.

Global Sponsorship Roundup: IPL fan engagement grows, Lord’s expands partnerships, cricketers deepen investment play

Cricexec Staff

ECB and Sky Sports logos displayed together, representing the broadcasting partnership for England cricket coverage and live matches.

Sky expands ECB cricket rights deal through 2030 with New Zealand-exclusive coverage

Cricexec Staff